How did the 2021 homeowners surveyed first learn of the home that they purchased
Studies by the National Association of Realtors® have shown the following:
Nearly all buyers used online tools in the search process at 95%.
Buyers benefit from the assistance of a real estate professional to find the right home for them, negotiate the terms of the sale and negotiate the best price.
87% of 2021 buyers purchased their home through a real estate agent or broker.
Source: NAR 2021 Profile of Home Buyers and Sellers
